The bike builder experience, Harley-Davidson’s online 3D bike builder, first released with the Pan America™ model, allowing customers to customize their bikes with select accessories. Now we are bringing you the bike builder experience with Street Glide. Street Glide is an excellent choice for the bike builder experience which now includes additional features, such as “Find in store” for accessories and the ability for a customer to checkout directly online. This bike builder is an interactive, customizable 3D model of the Street Glide on in-dealer and online sales.
According to Harley-Davidson Chief Digital Officer Jag Krishnan, “Bike builder is the first initiative released on harley-davidson.com as part of a new digital ecosystem, which is a key element of The Hardwire, our five-year strategic plan. We are working diligently to build seamless and satisfying digital interfaces with products, services, commerce and Harley-Davidson’s global dealer network. With a customer-first mindset, this is a huge step toward enhancing the customer experience as this new tool creates more personalized and interactive experiences between customers and dealers.”
Looks good to us! Check it out Here: